Meet Paxton


Welcome to my website!  I’m Paxton, and I am happy to have this chance to “e-meet” you.

Here are some quick facts to should know about me:

  1. I’m a sister, a daughter, a niece, a granddaughter, and a friend first.
  2. I’m a college student, a communicator, an entrepreneurial spirit a writer, a social media strategist, and a leader.
  3. In my spare time, I’m a runner, a singer, a volunteer, a “tweeter,” a hiker, a biker, and a lover of all Mexican restaurants and Eos lip balms.

I wear many hats, but the most important hat I wear is this: above all, I am a dreamer. My mission is to make the impossible happen and to create my own future.

Care to join me?


What I Stand For

Screen Shot 2016-01-04 at 11.48.06 PM

Throughout my professional journey towards becoming a successful social media strategist, I ground myself in these three principles: to be Always Passionate, Always Personable, and Always Paxton.

Always Passionate: I don’t believe in tackling a challenge unless I am prepared to fully dedicate myself to the cause.  I throw my mind, body, and spirit into accomplishing personal and professional goals.  I commit to causes I care about.

Always Personable: There is nothing I enjoy more than getting to know people.  I strive to connect, engage, and learn the likes and dislikes of my peers.  I place so much value on maintaining these relationships because I know I would be nowhere without the collective effort of my friends, family, classmates, mentors, and colleagues- people drive my spirit and the way I work.

Always Paxton: Every social media user is, at their core, a human.  As a human I have quirks, I make mistakes, and I am always learning how to get better.  I will never hide any of these “flaws” on social media.  I want everyone I know to have a surefire understanding of who I am and what I represent both online and offline.

What I’ve Done

Below are some examples of my work from various professional and personal endeavors. Feel free to browse!

Public Relations Student Society of America, University of Delaware Chapter (PRSSA-UD) 

Top Three Tips for Public Relations Planners

#WhyPR: Four Years Later and I Have An Answer

When Blogs Break the Rules: The Huffington Post Adds a Snapchat Button

The Inter[n]view… with a CEO!

Heather Tansley, Communications Specialist: Taking A Leap and Finding Her Passion

#UDPRIntern: The Five Do’s and Don’ts of Interning for a Small Business

#UDPRIntern: The 30-Minute Email Method: Why It’s Long and Why It’s Worth It

#UDPRIntern: #UDWinter At Home– Not Boring When You’re Exploring

The Critical Roles of Social Media and Smartphones in the 2014 Midterm Election (via the PRSSA-UD Fall 2014 Semesterly)

5 Reasons Why Everyone Should Be on LinkedIn

Firebrand Group

Facebook Live Series:

Social Media Recruiting: It’s Like Dating

Care about Conversions? You Should.

How to Grow Your Pinterest Impressions by over 100% (or 500%!)

Influencer Marketing Is Not an “Add-On”

“Watch NOW”: The Video Marketing Trend in Social

3 Tips for Hiring a Social Media Marketer

Twitter Stickers FAQ

Why Instagram Advertising is Important

How to Do Facebook 360 Right

Social Media Awareness in 2016: What Top Brands are Doing

The H Factor Media

The H Factor Media website

Client Social Media Strategic Plan Example One

Client Social Media Strategic Plan Example Two

University of Delaware Career Services Center

UDaily Press Release- Fall 2016 Career Fair

BuzzFeed- 14 Things That Can Happen When You Go To The #UDFallFair

UDaily Press Release- Nov. 14: Multi-Ethnic Career Conference

So You Went to the #UDFallFair…Now What?

Storify- #UDFallFair 2015

UDaily Press Release- Sept. 24: Fall Career Fair

5 Tips for Effective Twitter Chat Etiquette

Flipagram- UDCareers Commercial

Storify- #UDCandC 2015

Storify- #UDSpringFair 2015

Top 5 Tips for Making the Most of the Spring Career Fair

Class Project Manager: COMM309 Introduction to Public Relations

Prezi- Smart Social Media

Prezi- The Journey to a Tip-Top Professional Profile

From Roots to Results: The Power of Social Media

The SuperNutritionist (SN)

An Obituary for Crumbs Cupcakes

SuperNutritionist News WordPress site


Press Release: UD Sorority Raises 5,000 for Preston’s Playground

What I Learned from My First Seven Jobs

Storify- #PaxAbroad

Create Your Own Reality: The Power of Being Limitless

The 4 Unconventional Lessons of Leadership

Storify- #PRacticeChat

Storify- #ChapmanSM: How to Get Away With Building a Brand


Where You’ll Find Me

Screen Shot 2016-02-20 at 1.43.38 PM

Long Island-> Delaware -> London -> Where next?

Regardless, I’d love to speak with you wherever I am!